Increase Traffic to Your Website With These 2 Unusual Tactics
Do you want to get more traffic? If yes, you’ve been working hard on your blog and you’ve come to the right place. Now it’s time to get serious about website traffic. We’re right there with your friend. Each entrepreneur who’s at any point facilitated a blog has encountered the dissatisfaction of endeavoring to pick up readership.
Though we’d all like it if readers just unusually came to us, the reality is, it takes some work to build an audience. It’s easy to get balked and simply end-up blogging, but once you experience the benefits.
Then you’ll understand that your blog/website can have a tremendous impact on your business by attracting traffic to your website, helping you build a social media audience and making an impression on prospects and clients alike.
Following are Five proven strategies that can help you boost readership and increase traffic to your blog/website.
1. Always Have A Unique Strategy About Your Content
If you want to increase blog traffic, the best thing you can do is quite simply create better content. You’ve probably heard this before – the term “content is king” is thrown around more than a funnel at a frat party. But creating Better Content isn’t just about quality. It also means being more strategic with your content marketing efforts.
How to Increase Blog Traffic?
The most successful content is the kind that meets a specific need. Think about your audience and what they love. Content these days almost always falls into one of two categories: Cool and funny or useful and educational. Choose either and you’re probably off to a good start.
If you need ideas, check out Quota and see what questions are being asked that relate to your industry subject. Also, try using Buzz sumo to see what others have written about in your field, then make something even better. Or use one of these eight handy blog topic generators.
When it comes to content style, shoot for shocking statistics, beautiful info graphics, and rich storytelling via video. Create stuff people want to link to and share.
Create Evergreen Content For Your Blog:
Try to make sure that most of your content is Evergreen. Evergreen content is a kind of content that can live forever on the web and that time won’t make irrelevant. For example, a post about this year’s Oscar nominations will become useless in a few months time. A post about the greatest movie classics will continue to be relevant over the years, making it Evergreen.
Crafting Kickass Headlines:
As a Blogger, you should always ensure that you’re creating irresistibly awesome headlines. Your headline is what gets visitors to your site and captures their interest. Some even suggest that your headline is more important than your post! If you have a great content piece hiding behind a shabby headline, it’ll die a quick death.
Appearances are everything, and just as you wouldn’t show up to a wedding wearing your stay home sick clothes, you can’t rely on lackluster headlines to promote your blog posts. Don’t be afraid to experiment with different headlines. Share your post multiple times with different headlines and see which style works best.
Create a Newsletter To Showcase Your Best Blog Posts.
Promotion needs to be a big part of your content strategy so that your hard earned blog posts drive that traffic you so desperately desire.
Once you’ve captured those contacts, you can send them weekly or monthly emails featuring your best posts, bringing already familiar visitors right back to your website. Since these users are already comfortable with your blog, chances are they might explore a bit more on their next visit. Who knows what they’ll find?
2. Keyword Research
If you really want to drive big amount of people to your blog, keywords and SEO have to be a part of your strategy. People get really nervous these days when you suggest doing something in the name of SEO, but remember, Search Engine Optimization is fine when done right.
More than fine! It’s wondrous! You get targeted traffic from Google, Bing, Yahoo and users find the information and answers they’re searching the web for.
So go ahead, shout it from the rooftops, “I care about keywords!” Be loud and proud my friend.They key thing to remember with SEO is all good things in moderation. Use keywords in your context text? Yes!Use keyword stuffing to saturate your content completely with search queries?
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No. Link to other related blog posts you’ve written on a specific subject? Yes! Include so many links that every other sentence is dotted with blue hyperlinks? No.Let keywords influence your outline and help conceptualize your post?
Yes!Put keywords and search bots before user experience? No!Google drives billions of searches a day. Trust me, you want to use keywords to get a piece of that pie.
With more sites and advertisers online than ever before, all competing for the most popular keywords, how do you stand a chance of competing? Long-tail keywords of course!
Apply these 2 Rules and you’ll see traffic skyrocketing to your blog.